Let’s talk about juried shows and malls

Market/Mall Producer Monday: Let’s talk about juried shows and malls. My market is a juried show. Not everyone that applies gets chosen to participate. This is a hard line to hold as a producer. Producers take on a lot of up front financial risk. It is very tempting to take all comers. But I’m going to tell you a few reasons why you shouldn’t.

1. Shoppers want high quality, well curated vendors. You may get shoppers to come to one show allowing anything goes, but you will not be able to sustain your success and build a long term reputation as …Read More

Background patterns for your forms

Right-click on your website background, then chose View Background Image
Adding some texture to your forms
Adding some color or background pattern to your forms is a great way to liven things up and make your forms more attractive. RegisterONE allows you to set the background of your forms if you give it a URL that points to an image.

One strategy for doing this is to go to your own website, right-click on the background and then view it.

You’ll come up with the link to your background like this:

From here you can cut-n-paste this link right into the form background on RegisterONE …Read More

Juried vendors or how to select the best vendors for your festival

Juried markets and why do it?
Open markets and festivals can either be open to all vendors who are interested in attending, or they can be juried, meaning the participants are judged based on the quality of the work. This is usually the case with art fairs where there are many artists who fill out applications to attend and the organizers are tasked with reviewing the artwork before final approval. This kind of applicant competition doesn’t have to be based on artwork, it can be for any type of craft such as food, services and more.

One thing is very important to …Read More

Vandenberg Media Inc. Acquires registerone.com domain

When RegisterONE first launched, it was served under registerone.US because it was the beta top level domain available. We have recently acquired the registerone.COM domain name and are now serving our services under it instead of .us.

This will serve to increase business-to-consumer (B2C) recognition and will ultimately serve our customers better since the visibility and exclusivity of the brand will be served under the most popular top level domain (TLD).

You can still visit www.registerone.us if you like. We like what is stands for!

Vendor keywords added

RegisterONE now supports vendor related keywords in event applications. Keywords can be used to better relate what a vendor or applicant offers as far as goods and services, and can be customized per events. This is handy if you want to further classify vendors based on what they sell, so you could have main vendor categories or types, and sub-categories that are created by the keywords.

Event Setup > Merchandise Keywords

In this example, we have 13 pre-set keywords that are selectable by the vendor. The “Allow applicants to enter their own keywords” option is also selected, that allows vendors to add …Read More